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Wednesday
Mar232016

User Generated Content (feeling the love)

Seeing and using the Star Wars Crawl Creator (available for free at www.starwars.com) is an interesting example of a shift in the approach to user generated content.  Here the content owner is giving fans an easy tool for creating a Star Wars Crawl... according to the Terms on the starwars.com website and via a sharable link to starwars.com.  This seems like a win, win, win -- giving fans access to a use the famous crawl in a way that links back to the content owners website and subject to the content owners rules.

For the music and the full crawl: http://www.starwars.com/games-apps/star-wars-crawl-creator?cid=56f1b130e4b06eec3bba29e9 (AND to create your own: http://www.starwars.com/games-apps/star-wars-crawl-creator)

BY: Vanessa Kaster, Esq., LL.M.

vk@kasterlegal.com

See also: earlier posts on website Terms Of Use at https://iplegalfreebies.wordpress.com/category/website-terms-of-use/; @iplegalfreebies and www.iplegalfreebies.wordpress.com.